What you need to start a Newsletter or Ezine
By Coach Mackenzie Pearce
Printer Version
An ezine is an electronic newsletter sent by email. There are some free
templates available on the internet if you are looking to create your own ezine
for current or potential clients. It is also possible to purchase a newsletter
template.
You do not necessarily have to purchase a template. If you know how to use
fonts and colors, you can create a basic format yourself. Make sure that you
hide all the email addresses that it is being to- for confidentiality reasons.
There may be a button in your email account that can do that for you.
Keep in mind that although you have the choice of sending newsletters by
email or by regular mail, emailing is cheaper and often more personal.
Items to spice up your weekly newsletter
- Useful articles. Let your clients write some!
- A contact email address for their input on what they would like to see in
- Updates on what is new with you/ your company
- Include upcoming events, seminars and get-togethers
Constant Contact currently offers a free trial which has newsletter templates you can use. Constant Contact
